interCLICK, Inc.
interCLICK,
Inc. was established to build an integrated, multi-channel network that provides advertisers the ability to drive high-volume, high-quality customer leads and acquisitions, and refocus ad dollars quickly based upon ROI.
Wholly–owned interCLICK advertising network subsidiary :
interCLICK operates the interCLICK Network, a highly targeted contextual marketing network designed to balance the interests of publishers, advertisers and users. The interCLICK Network combines advanced contextual awareness technology with a large base of top tier publisher sites to create a highly effective advertising platform. interCLICK's unique model delivers dramatically higher response rates than traditional ad networks, helping advertisers increase brand awareness, catalyze customer action and improve ROI on their advertising spend. The end result is that the user appreciates the targeted content, the advertiser has a significantly improved return on investment, and the publisher shows higher quality and better paying ads. http://www.interclick.com
Symbol: ICLK
Exchange: OTCBB
Financials and Regulatory: click here
Shares Outstanding: 35.9 million
Website: www.interClick.com/
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Corporate Presentation
Market Potential
- High industry growth forecasted for online ad network market
- Unique, integrated multi-channel behavioral targeting platform approach to online advertising
- Novel business model based on transparency offers advertisers differentiated value proposition
- Leading independent ad display network (interCLICK)
- Scarcity value –top public “pure-play”investment opportunity following recent sector consolidation
- Significant potential for margin expansion
- Total U.S. online advertising spending is expected to reach 9% of total media spending by 2010
- The U.S market for ad networks is expected to grow at a 13% CAGRthrough 2010, driven by the shift in media budgets from offline channels (TV, radio, print) to the Internet$
News Feed
interCLICK Raises 4Q08 Revenue and Gross Margin Guidance 12/18/2008
interCLICK Taps Calton Chan as Vice President of Sales 12/17/2008
interCLICK Provides 2008 Fourth Quarter Guidance For Revenue Growth and Gross Margin Expansion 10/30/2008
interCLICK Joins The Humane Society of the United States in Support of Proposition 2 10/28/2008
interCLICK and BlueKai Team to Deliver Optimal Campaign Results for Online Advertisers 10/21/2008
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interCLICK, Inc. Strategy
Customer Acquisition Network’s vision is to offer its advertiser customers an integrated, multi-channel Internet advertising solution designed to deliver on their insatiable demand for new customer leads and acquisitions. This multi-channel, pay-for-performance network solution will deliver advertisers high-volume, high-quality new customer conversions and the ability to refocus ad dollars quickly based upon ROI.
Presently, we are seeking to acquire leading Internet pay-for-performance networks, as well as develop organically-built distribution businesses. Following the acquisition of these key platform networks, we intend to fully-integrate the companies to provide our advertiser customers a single point of contact to manage their multi-channel pay-for-performance marketing campaigns and return-on-investment.
A few highlights of our strategy include:
- Provide superior customer service by assigning a single account management representative to advertisers to help them manage their campaigns across multiple channels of distribution. This single account management representative will assist advertisers in managing the variables involved in pay-for-performance multi-channel campaigns including; offers, creatives, payout type, payout amount, and conversion rate.
- Provide advertisers with the ability to manage their campaigns across multiple channels with a single reporting interface.
- Implement behavioral targeting technology to drive scale and improved quality for advertisers and maximize inventory yield for publishers.
Growth Strategy
- Increase revenue from existing customers
- Improve CPMs via improved behavioral targeting capabilities
- Expand advertising sales force throughout the U.S.
- Recently expanded East Coast sales team with VP of Brand Sales
- Looking to add offices in LA, SF and Chicago
- Build out data management business of Options Media
- Leverage email customer data within interCLICK display network
- Add new channels organically and/or through acquisitions
Investors & Media Contact
CEOcast, Inc.
Daniel Schustack
phone: 212-732-4300
Disclaimer: Corporate Profile as prepared and approved by featured company.
